Procter & Gamble CEO says that great innovation comes from co- author with consultant Ram Charan of The Game-Changer: How. How you can increase and sustain organic revenue and profit growth whether you’re running an entire company or in your first management job. This book is both intriguing and highly useful. Procter & Gamble CEO A. G. Lafley and business author Ram Charan draw examples from several large.

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How do companies know how to grow? Bottom line customer is king and innovation in your business is key for long term success aswell as longevity Open Preview See a Problem? Innovation in this world is the best way to win—arguably the only way to really win.

The Game-Changer By rcadmin Published: In typical Ram Charan style, the author offers a variety of anecdotal stories to drive home the main thesis of the book, “The customer is our boss”.

If you meet the Hi-Po criteria, you’re in high demand – and this book explains how to fast-track yourself. This is a profound text, serving as a blueprint on how companies actual set up, perform, and measure innovation and integrate innovations as opposed to “inventions” which are defined as not bringing in revenue into the culture.


Eric Ries Narrated by: Dows provide good insight into the best CPG company of chanfer time.

The Game-Changer

We live in a world of unprecedented change, increasing global competitiveness, and the very real threat of commoditization. James Wilson Narrated by: This is a great example of a large company using agile methods to shorten the feedback loop and quickly develop products that matter, and then sell them effectively.

Please try again later. Apr 08, Pages. Philip Hunter rated it liked it Apr 24, IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid’s I-Zone instant camera, the Palm V, laflsy hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.

Innovation in this world is the best way to win – gaje the only way to really win. Great work by Lafley and Ram Charan. The Game-Changer by A.

The Game-Changer – Lafley, A.G. & Charan, Ram – Google Books

Mar 11, Amanda rated it liked it. Jeff Carroll rated it really liked it Nov 01, It’s based on the thinking strategies that people we celebrate for their creativity have been using for centuries.


My library Help Advanced Book Search. Every business faces the existential threat of competitors producing cheaper copies. Brands are promises of something different and better in terms of performance, cyanger and value. The book uses many examples, but mostly from Procter and Gamble, when Lafley was president.

The Game-Changer – Ram Charan

Great read for the ambitious, up and coming leader. Byron Sharp Narrated by: Through eye-opening stories A. Feb 14, Holly Green rated it really liked it. After all, time is precious, for all of us!!! Really a must read book to understand how customer-centricity and an innovation culture can change the results of a company.

To ask other readers questions about The Game-Changerplease sign up. Full of inspiration and wisdom, this book will help students, midcareer professionals, and parents alike forge their own paths to fulfillment.

Ram CharanA. This is a game-changing book that helps you redefine your leadership and improve your management game. Sep 16, Barbara Brien rated it it was cganger Shelves: