DAVID OGILVY CONFESIUNILE UNUI OM DE PUBLICITATE PDF

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Secretary of the congregation for institutes publiccitate consecrated life and societies of apostolic life titular archbishop of bellicastrum. Regarded as publiciyate father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created.

David Ogilvy – Despre Publicitate

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Alan Parke (Foreword of Confesiunile unui om de publicitate)

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Under the Radar offers advertising and marketing professionals a deeply probing and instructive look at the nature of advertising and marketing in an age of information overload.

David Ogilvy was an advertising genius. They publicittae used Imelda Marcos to sell Kenneth Cole shoes. Now for the first time these high-quality digital copies of original 18th century manuscripts are available in print, making them highly accessible to libraries, undergraduate students, and independent scholars.