I did my internship in marketing department of KAMAL (Pvt) Ltd. It is one of the well-known company at national level in labels fabrication. It has a lot of expertise . Purpose of commercial bank is to earn profit.” IBA University of the Punjab Lahore. 1. ACBL. Internship Report. HISTORY OF ASKARI COMMERCIAL BANK. I opted for Askari Commercial Bank Limited. internship report has been prepared just in accordance with the practical exposure. With an intention of grooming.

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We think you have liked this presentation. If you wish to download it, please recommend it to your friends in any internshiip system. Share buttons are a little bit lower. Published by Gabriel McCoy Modified over 3 years ago. I completed my training in 7 weeks.

Account opening Cheque book issuing Stop payment Statement issuance Dormant account activation Term deposits. When a new person want to open a new account he takes the form he fills it with the all the information which are to fulfill in the forms. Then this form is verified by the deposits department. If the deposit department is satisfy with the with the fill forms then he opens the account of customer. This department provides the loan facility to the customers. These departments receive deposits at low rate.

In this department the clearing house works. In clearing house the daily transaction are keep when the checque are drawn. The different types of checques are collected for clearing transaction which is as under.

Internship Report on Askari Bank Limited – PDF Free Download

In this department the money is transfer so many ways from one place to another place. Like pay oeders and demand draft etc. The cash department deals in cash deposits and payments.

In the cash department I work with more care because it was the very responsible work which was assigned to me. I receive daily lot of government receipts.

The most interesting thing which I see the ATM machine facility of this department through the ATM the burden of payments is not much make to me. A shared interrnship of 5, online ATMs covering all major cities in Pakistan supports the delivery channels for customer service. As at December 31, the Bank had equity of Azkari billion and total assets of Rs.

The Askari bank is providing the services all over the world to their customer. The Askari bank is also providing his best services to the Government.

ASKARI BANK LIMITED Internship report. ASKARI BANK LIMITED Internship report.

It receives the deposits at low rate and gives the loan at higher rate. The difference between the receiving and giving loan rate is the profits of the organization.

Its total home branches are The Askari bank is also the representative of the state bank of Pakistan. It offers customers the option Of investing for one and to three years. Tenures and has been designed keeping In view savings needs of customers who Want profit on a monthly basis. These certificates are negotiable and can be transferred to third parties. Investment Certificates are available for a three month period and profit is payable on a monthly basis.


This strategy reportt similar to source brand strategy. This type of strategy the Askari bank to when same brand supports several products in the different market.

Internship Report on Askari Bank Limited

This strategy has increase the Askari bank product all over the world. The benefits of the umbrella brand strategy are: The Askari bank contain the many departments this department introduction is here under. The Audit and inspection department.

They are well aware of the marketing needs and the products of the bank. Targets have been allocated them and they are tiring their best to achieve their targets. Every employee working in bank is responsible for completion of their work. Like babk banks the Bank also perform the main function of marketing.

The employees which are working in Askari bank are performing the faction of marketing. And it compares it to previous year to current year.

They usually start up the campaign or a promotional scheme explaining a benefit that come along with the process of account opening with the bank. In it the Askari bank divide the market into distinct group of buyers with different needs how might require. It is very important strategy which is applied by the operation marketing department in the.

The Bank selects the target market and then design the strategy according to them. The bank use the different technique to reach the target customer. Which is helpful to retain in the market and survival of the business. The bank set the suitable prices according to the product value in the market. Is the customer will get over product at this place easily or not. The marketing department try to find a cost-effective place which where the bank products should be available at low cost.

The bank use different types of media channels for this purpose. Retail manager He is responsible for manage the retail staff and achieving their sale tasks Retail officer He is direct involve the sale and provide the feedback to the whole organization.

It save the time of management. Many affecting parts are joined to this but the important objective is to attract and retain the customers.

The sales department in Askari bank is very active department it is always works for the benefit of customers. Sales methodology is the sales technique which use in the selling of products by the Askari bank The Askari bank uses the different technique to for their sales.

The bank provides the better sales to their customers so the customer should be satisfy with their goods. The Askari bank use the following modes to sell their products. This staff meets the different customers and knows about the different customers needs about the products which they really want to satisfy their needs. So the bank can achieve this big investor which is very useful for the bank progress.

The website is very useful for any person who is sitting in their whom can log on to the bank website for any kind of information relating to the inetrnship accounts, products and services.


The bank internshiip the sales return according to their facilities which are provide by the bank to their customer. The important one services of the customer service department is the ATM card facility to their customer.

This department also provide the online shopping facility. Through the online the customers can get every thing while he is setting in his whom.

This is the most askxri one services which the bank is providing to their customer. The bank try his best to provide all the services which are very necessary to maintain a good will of the bank.

The bank develop the relation with the customer by offering the ATM, credit card and by opening different type of account at low rates. These customers are the very useful customer for the bank. These customers increase the goodwill of the bank. The bank provide the every services that are always in the fever of the customers. The bank attract the new customer by providing satisfaction and fulfilling his needs in best ways. The customer service department uses communication skill to cover the customer who come to their online websites and visits their business place.

The bank also launch the website to providing the every information to their customer for attracting the new customers. The website is very useful for any person who is sitting in their whom can log on to the Askari bank website for any kind of information relating to the bank.

And to create and promote favorable relationship between the organization and targeted segments of the public or client base. The bank also face these kinds of customers. Axkari kinds of customers always try to create problem for the bank. These kind of customer can be handle by talking politely, and by empathic.

Final Askari Bank Report Hamza | Muhammad Sami Saeed –

But in the field of marketing and promotion of business their work is not sufficient and they ignored this vital thing and in reaction they face the difficulties to promote their business. Askari bank should increase their efforts in the field of trade and credit department a lot of opportunities is still in the market and this is the time to re launch its new products.

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